When you think “fashion hot-spot,” you probably don’t think of Utah. Unlike, say, L.A. or New York City, the state isn’t exactly known for its homegrown fashion icons. But that’s about to change.
We don’t know if there’s something in the water over there or what, but over the past few years, the new breed of Utah-based blogger has made a mark on the international fashion scene.
The best Utah fashion bloggers blend serious sartorial sensibilities with modesty and old-fashioned family values. Here are a couple that we love:
Rach made headlines last year, when it was announced that she was one of the top earners for major affiliate network RewardStyle. Translation: when she posts about a product, people buy it. People in the fashion world were shocked that an outsider blogger who isn’t a “big name” (unlike, say, Leandra Medine or Rumi Neely) had such a devoted following, but those familiar with Rach’s enviable style and friendly manner weren’t surprised.
This young mother of two has a sense of style that’s laidback yet put together. She’s often seen in a dress of skirt, but she never looks too fussy. Her style makes great inspiration for busy moms on the go.
Stevie just started blogging this year, and she’s already gained an avid following. Her style is fashionable but modest – she wears a lot of loose, floaty dresses and the cutest one-piece swimsuits!
Channel Stevie’s style in our Anouk Dress in Black Floral.
Jackie’s blog is a must-read – and not just so you can covet her waist-length, fiery red hair. Her style is playful and her writing voice is witty. She seems like someone you’d want to be friends with.